Google Ads New Metrics to Adwords Analytics - Google Blogoscoped Forum

Forum

Google Ads New Metrics to Adwords Analytics
Search-Engines-Web.com	Friday, July 6, 2007 1 year ago • 269 views
adwords.blogspot.com/2007/07/d ... adwords.google.com/support/bin ... Here is the quote.... Impression Share (IS): The percentage of times your ads were shown out of the total available impressions in the market you were targeting. This metric is available at the campaign and account level for search. Lost IS (Rank): The percentage of impressions lost due to low Ad Rank (cost-per-click bid x Quality Score). Lost IS (Budget): The percentage of impressions lost due to budget constraints.
This thread is locked as it's old... but you can create a new thread in the forum.

Advertisement

Blog | Forum more >> Archive | Feed | Google's blogs | About

Advertisement (advertise here?)

Find the right keywords for your campaigns at KeywordDiscovery.com

Google Apps Hacks (book)

Advertise here?

This site unofficially covers Google™ and more with some rights reserved. You can subscribe to the feed, email your tips and join our forum!