When reading the post related to Google's ad targeting policy blogoscoped.com/archive/2007-0 ...
it appears that Microsoft _really_ has different plans when targeting advertisements.
Microsoft is planning to use "cameras, remote controls and biometric sensors to detect the identity of the person viewing a TV, cellphone, or computer monitor display. "
Link to the patent application: appft1.uspto.gov/netacgi/nph-P ...
Source: techdirt.com/articles/20070730 ...
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