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CNN.com Inks Multi-Year Advertising Agreement with Google

Corsin Camichel [PersonRank 10]

Tuesday, August 28, 2007
16 years ago2,855 views

Exclusive advertising deal connects CNN.com with hundreds of thousands of advertisers

ATLANTA & MOUNTAIN VIEW, Calif., Aug 28, 2007 (BUSINESS WIRE) --

CNN.com and Google (NASDAQ: GOOG) announced an agreement today that enlists Google's AdSense(TM) advertising program to deliver site targeted advertising to CNN.com.

Through this collaboration, the AdSense service places contextually relevant ads alongside CNN.com content, allowing both small and large advertisers to target CNN.com specifically and connect with high quality content and traffic. Under the terms of the deal, Google will serve as the exclusive provider of auction-based text advertisements throughout CNN.com.

Details: http://www.google.com/intl/en/press/pressrel/adsense_cnn_20070828.html

Niraj Sanghvi [PersonRank 10]

16 years ago #

First Digg gets Microsoft advertising....
Then CNN.com gets Google advertising....

Poor Yahoo! :)

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