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Google's Patent on Anchor Text effect on Rankings & Crawling Algos

Search-Engines-Web.com [PersonRank 10]

Thursday, December 13, 2007
16 years ago2,734 views

http://www.seobythesea.com/?p=929

http://patft.uspto.gov/netacgi/nph-Parser?Sect1=PTO2&Sect2=HITOFF&u=%2Fnetahtml%2FPTO%2Fsearch-adv.htm&r=1&p=1&f=G&l=50&d=PTXT&S1=7,308,643.PN.&OS=pn/7,308,643&RS=PN/7,308,643

Be prepared for some heavy reading – only hardcore SEOs need apply
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Invented by Huican Zhu, Jeffrey Dean, Sanjay Ghemawat, Bwolen Po-Jen Yang, and Anurag Acharya
Assigned to Google
US Patent 7,308,643
Granted December 11, 2007
Filed July 3, 2003

Abstract

   Provided is a method and system for indexing documents in a collection of linked documents. A link log, including one or more pairings of source documents and target documents is accessed.

   A sorted anchor map, containing one or more target document to source document pairings, is generated. The pairings in the sorted anchor map are ordered based on target document identifiers.

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