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Google hijacking 404 error pages

/pd [PersonRank 10]

Monday, February 11, 2008
16 years ago2,841 views

on my this is interesting news..

"The “new” 404 error page ‘conveniently’ includes a Google search box and if used by a visitor will drive the visitor away from your website."

http://seoker.com/2008/02/11/google-hijacking-404-error-pages/

Ionut Alex. Chitu [PersonRank 10]

16 years ago #

I think it's helpful and you can disable it by unchecking "Browse by name" in the settings. Google even lists it as a feature:
http://toolbar.google.com/T5/intl/en/features.html#ld

There's a cool extension for Firefox with a similar idea:
http://roachfiend.com/archives/2006/08/28/errorzilla-useful-error-pages-for-firefox/

DPic [PersonRank 10]

16 years ago #

wow....there's no way they're going to be able to keep doing that. How did google not see this as a problem?

Ionut Alex. Chitu [PersonRank 10]

16 years ago #

It doesn't replace your custom 404 error page. It only works for: default 404 error pages (which are not useful), DNS errors and connection failures.

http://googlewebmastercentral.blogspot.com/2007/12/fyi-on-google-toolbars-latest-features.html

DPic [PersonRank 10]

16 years ago #

> It doesn't replace your custom 404 error page.

I guess i'm a little confused.

Ionut Alex. Chitu [PersonRank 10]

16 years ago #

Custom error page (generated by Microsoft):
http://www.microsoft.com/vistasucks

Default error page:
http://www.example.com/examples

DPic [PersonRank 10]

16 years ago #

Oh, i see what you mean.

here's a nice 404 page that hit digg haha http://img.photobucket.com/albums/v353/Mordarkea/9404.jpg

Martin Porcheron [PersonRank 10]

16 years ago #

And this is now on TechCrunch. And it seems little to no research was done to find that this is on Beta software and not enabled by default.

vrr [PersonRank 0]

16 years ago #

I tested this by installing IE beta toolbar and it is enabled by default. Ofcourse it deosn't show up when a customized 404 is in place. But don't you think this is intruisive. I remember Lunarpages did the same thing few months back, i strongly feel this is a bad practice.

Martin Porcheron [PersonRank 10]

16 years ago #

<<I tested this by installing IE beta toolbar and it is enabled by default.>>

Odd, when I Restored to the default settings, it was disabled.

Colin Colehour [PersonRank 10]

16 years ago #

Matt Cutts, wrote a blog post about this topic:
http://www.mattcutts.com/blog/404-pages-in-google-toolbar/

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