<< Yahoo Inc. is launching a new site for women between ages 25 and 54, calling it a key demographic underserved by current Yahoo properties.
Monday's launch of Shine is aimed largely at giving the struggling Internet company additional opportunities to sell advertising targeted to the key decision-maker in many households. Yahoo said advertisers in consumer-packaged goods, retail and pharmaceuticals have requested more ways to reach those consumers. >> http://news.yahoo.com/s/ap/20080331/ap_on_hi_te/yahoo_women;_ylt=ArziFeXhGMDz8JEbY49oF7.s0NUE http://farm3.static.flickr.com/2182/2376735114_8fe6246339_o.png http://shine.yahoo.com/ |