Interesting: two new domains here: fusion.google.com and (buttons.) googlesyndication.com (hosting the google button); the former redirects to "iGoogle" and the second to a google "english" page. well i dont think they're really *new*, but i've never seen them actually used before.

I've been using an improvised subscribe button for weeks. Good to see Google catch up. ;)

Interesting that you have to choose to add the feed to either your homepage or reader. Google really needs a small ajaxy version of their reader on the homepage too.

In the code generated by Google there is a "%3A":

"http%3A//www.danzfamily.com/atom.xml"

but they don't use it in the insert your own image code:

"feedurl=[FEED_URL]"

Why? Is this just a code for a colon?

yes, %3A is url encoding for a colon