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Flickr "stealing" users from Google Image Search

Razvan Antonescu [PersonRank 2]

Sunday, March 22, 2009
13 years ago2,606 views

http://images.google.com/imgres?imgurl=http://farm3.static.flickr.com/2111/2228847065_1eec67f6da.jpg&imgrefurl=http://www.flickr.com/photos/

Flickr has find an interesting strategy to capture the visitors that arrive to the website through Google Image Search. Each time you arrive at a photo page using Google, Flickr will provide a yellow note just below the search with the text:

We found 262,353 photos matching [keyword]. Click "search" above to see!

Also the search box is prefiled with the query.

All in one, a simple strategy that could boost the pageviews by a few percents.

Example:
http://images.google.com/imgres?imgurl=http://farm3.static.flickr.com/2111/2228847065_1eec67f6da.jpg&imgrefurl=http://www.flickr.com/photos/zoolcar9/2228847065/&usg=__Ocm8H5gxQ4d9zguiV8JWvzgAxZk=&h=375&w=500&sz=45&hl=en&start=2&sig2=m9uuMwNtvsNJlHvJbA8p7g&um=1&tbnid=VjGOXdsFiHaKHM:&tbnh=98&tbnw=130&prev=/images%3Fq%3Dgoogle%2Bflickr%26hl%3Den%26safe%3Doff%26rlz%3D1B3GGGL_enRO206RO206%26sa%3DN%26um%3D1&ei=b-vFSYWaHouQsAaqj_ChCw

Philipp Lenssen [PersonRank 10]

13 years ago #

Only seems to show when you're not logged in to Flickr. Find this a perfectly fair strategy though from Flickr. They might even consider breaking out of the frame when you click on that search, instead of staying in...

Razvan Antonescu [PersonRank 2]

13 years ago #

Thanks for correcting the post Philip, I was a little sleepy :)
Yes, that's correct appears only when you are not logged in. As about breaking the frame might result in a long term penalty so they'll stay on the safe side for a while

Philipp Lenssen [PersonRank 10]

13 years ago #

> As about breaking the frame might result in
> a long term penalty

What makes you think Google would penalize someone breaking out of their search frame, after the user performs a second click? And even with a direkt breaking out of the frame, have you heard of such penalties?

Razvan Antonescu [PersonRank 2]

13 years ago #

As far as I remember no, but if they allow Flickr to do that, soon every site will be doing it and that won't be so productive for Google. Is just a guess

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