Google in eight short years has come to dominate the $12 billion Internet advertising market and the company is beginning to infiltrate radio and publishing.

Its next target? The $58 billion television ad market.

Google co-founders Larry Page and Sergey Brin and CEO Eric Schmidt last week provided new clues about their television strategy. The company is testing a TV advertising product internally and if it works, Google may seek partners in the TV industry, Mr. Schmidt said.

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