http://www.boisseau.co.uk/stuff/2006/01_google_gps_maps.png

<<Eric Schmidt, Google CEO, believes that when he is listening to the radio in his car, radio ads should personally address him about his needs. For example, while driving past a clothing store, a radio ad should remind Eric that he needs a pair of pants and instruct him to turn left at the upcoming clothing store>>

more info:
http://blogs.zdnet.com/micro-markets/index.php?p=131

i think thats gonna be the nwe buzz around in a couple of years..(around the world of course)

http://blogs.zdnet.com/images/DMM61606GDM.jpg

> For example, while driving past a clothing store,
> a radio ad should remind Eric that he needs a
> pair of pants and instruct him to turn left at the
> upcoming clothing store

Reminds me of the machine in Naked Gun. "Lt Frank Drebin, kill the queen ... kill the queen..."

This fits with my writing in:
http://blogoscoped.com/forum/40304.html#id40400

The only thing that I forgot was the word advertising, and as money makes the world go 'round, it's indeed very important.