Check out Business Week's analysis of why many Google products flop or don't lead the market. July 10, 2006 print edition.
http://www.businessweek.com/magazine/content/06_28/b3992051.htm
A big factor is that by keeping the home page empty (or uncluttered depending on your point of view!), all these neat features and products are simply "out of sight, out of mind" to many potential users.
Worth a read. |