"M Scrapbook" simply *has* to be related to this service in some way.

"Medical Scrapbook" seems to be the most reasonable suggestion so far anyway.

The health scrapbook I don't see how they can make an international version of that. Legislation is so different everywhere in this matter. Would it be an american version only then? That would be very ungoogle like (even though the american versions are always first).

This could be huge – finally a meaningful initiative

If a well financed, creative and innovative company like Google gets in this space, we may finally have real change in healthcare IT. I believe Google's public mindshare will help them in the consumer confidence area as well. I can’t wait to see a shake up! There are plenty of horror stories I could tell about how scant or poor data was available and it put patient care at risk, not to mention the tremendous added cost of repeating studies due to lack of historical info.

Anil Singhal, MD