"Google is different. And it's different not only because its thinking is original and its applications unique--witness search queries morphed into a lobby display of bursting color--but because the company's unconventional IT strategy makes it so. Commodity hardware and free software hardly seem like the seeds of an empire, yet Google has turned them into an unmatched distributed computing platform that supports its wildly popular search engine, plus a burgeoning number of applications. We used to call them consumer applications, but Google changed that. Businesses also use them because, well, Google is different."
Interesting (and long) article: http://www.informationweek.com/management/showArticle.jhtml?articleID=192300292
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Long read, but well worth it. I was really intrigued by the automated evaluation system and hiring system. It's amazing how many business practices they have automated/collaborated. |
