Googler Kevin Fox on the battle between Google and Yahoo says:

"The game is a long one, my friends. In the end of course the users win either way. Like two farmhands vying for the love of a girl, no matter which one emerges victorious the lady's got a lot of flowers."
http://fury.com/article/2122.php

Oh, and then there's the recently released http://www.yagoohoogle.com/ .

nice analogy.