look what ive fond while searching this:
http://www.google.com/search?sourceid=navclient-ff&ie=UTF-8&rls=GGGL,GGGL:2006-10,GGGL:en&q=john+francis+from+california

http://picasaweb.google.com/DavidHetfield/GoogleMore/photo#4993538702552399890

http://picasaweb.google.com/DavidHetfield/GoogleMore/photo#4993538709071462418

is this new?

Another Google SERP experiment. No luck for me. ;)
It should be new.

Peter says he saw it somewhere.. :/

ive found another thing:
http://www.google.com/search?hl=en&lr=&q=mountain+view%2C+Google&btnG=Search

For the first discovery:
http://googlesystem.blogspot.com/2006/08/address-recognition-on-google-search.html

The second one was covered here:
http://blogoscoped.com/archive/2006-07-15-n27.html

Ionut is faster than me ;-) I was searching theses articles.
For my own, I don't see the first experiment.