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First Traces of Google Audio Ads  (View post)

Tony Ruscoe [PersonRank 10]

Wednesday, November 29, 2006
17 years ago4,475 views

http://audioads.google.com/robots.txt

   # go away
   User-agent: *
   Disallow: /

Heh.

Juha-Matti Laurio [PersonRank 10]

17 years ago #

Related SearchEngineWatch Blog entry is here:
http://blog.searchenginewatch.com/blog/061128-231358

Philipp Lenssen [PersonRank 10]

17 years ago #

Following the links on that one, ZDNet seems to have a couple of images from a slide:

http://blogs.zdnet.com/micro-markets/index.php?p=706

<<Step 1) Station inventory management system and studio log.

Step 2) Google links electronically with [radio] stations to search for inventory that fits advertiser criteria.

Step 3) Inventory is paired with advertiser requests.

Step 4) Google delivers automated order to radio station and reserves inventory.>>

davey b [PersonRank 1]

17 years ago #

"the service is getting ready for lunch" (; sure looks hungry to me

Philipp Lenssen [PersonRank 10]

17 years ago #

heh...

Elias Kai [PersonRank 10]

17 years ago #

finally I got my site up and running again.
Check out Commission file number: 000-50726

page 65 AudioAds product
page 82 (e) “AudioAds Product” shall mean the products and services to be provided by Parent to (i) acquire and manage
ii) sell such advertising inventory to its network of advertisers; (iii) dynamically insert audio advertisements into such advertising
inventory; and (iv) manage the ad creation, ad campaign management, reporting, billing and payments related thereto.

(f) “AudioAds Operating Group” shall mean the operating group (including development, sales, support, administrative
and other personnel) within Parent that has principal responsibility for (i) developing, launching and maintaining the AudioAds
Product, the Company System and the Broadcast Automation Product, (ii) the sales and marketing of the use of the AudioAds
Product, Company System and the Broadcast Automation Product and (iii) managing and developing relationships with advertisers,
advertising agencies, content producers and syndicators, broadcasters and other parties with whom Parent interacts in connection with
the AudioAds Product, the Company System and the Broadcast Automation Product.

page 96
Notwithstanding anything herein to the contrary, the AudioAds Operating Group will be subject to Parent’s operating
policies, processes and procedures, including:
(i) All expenditures by the AudioAds Operating Group will be subject to Parent’s spending authority policy.
(ii) All contracts entered into by the AudioAds Operating Group will be subject to Parent’s deal review and contracts
approval policies, processes an procedures (including Parent’s signature authority policy).
(iii) All product and feature launches by the AudioAds Operating Group will be subject to Parent’s product and feature
launch policies, processes and procedures.
(iv) All hiring and terminations by the AudioAds Operating Group will be subject to Parent’s hiring and human
resources policies, processes and procedures.
(c) Upon Closing, Chad Steelberg will be the General Manager of the AudioAds Operating Group, reporting to [***].

Tony Ruscoe [PersonRank 10]

17 years ago #

Maybe they're launching today... AdWords appears to be down at the moment. It's redirecting to this page when you try and sign in:

http://www.google.com/errors/awfe/system_down.html

Tony Ruscoe [PersonRank 10]

17 years ago #

AdSense is down too:

http://www.google.com/errors/asfe/system_down.html

No warnings regarding scheduled maintenance on the Inside AdWords or Inside AdSense blogs either...

[Edit – AdSense *was* down – it's back now though.]

Tony Ruscoe [PersonRank 10]

17 years ago #

Google AdWords Editorial Guidelines for Audio Ads:

Ad Length and Time Use

* Ad length cannot exceed 30 seconds.
* Ad cannot contain lengths of silence. The ad content must take up the full length of the ad.
* One company may promote multiple products during an ad spot, but multiple businesses can not advertise within the same ad spot (i.e. no time segmentation).

Sound Volume and Quality

* Audio must be encoded at volume less than or equal to +4 dB.
* Your sound quality must be clear and words must be understandable

https://adwords.google.com/support/bin/answer.py?answer=48581

NateDawg [PersonRank 10]

17 years ago #

After login into audio ads I got the default construction page. I went back and checked my Google account page I now have the link for Audio Ads added

Philipp Lenssen [PersonRank 10]

17 years ago #

<<No Non-Commercial Ads

   * Ads must advertise a product or service. We do not allow ads that are not commercial in nature.>>

Is that more restrictive than Google AdSense?

Juha-Matti Laurio [PersonRank 10]

17 years ago #

The first link in the posting
http://audioads.google.com/

redirects to https://adwords.google.com/select/Login
now!

Pierre S [PersonRank 10]

17 years ago #

"Stay tuned, we'll be right back!"is the last Adword post for service interruption.
I think the use of "tuned" is intentionnal here...

Juha-Matti Laurio [PersonRank 10]

17 years ago #

xsoft2006, and your source is...

Juha-Matti Laurio [PersonRank 10]

17 years ago #

And today (2nd Dec.) http://audioads.google.com/ is "Under Construction" again.

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