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Google Audio Ads Move Forward

Gary Price [PersonRank 10]

Friday, December 8, 2006
17 years ago2,861 views

Google makes its radio debut (via Reuters)

From the article:
Google Inc. said Thursday it has completed the development of its widely anticipated radio advertising system and has begun a limited test in which customers can buy ads via its online ad-buying system.

In a statement on the Web search leader's site, the company said it had begun a limited public test of a system it acquired through its purchase of dMarc Broadcasting in early 2006 for $102 million and that it subsequently incorporated into its existing AdWords online ad-buying system.

See Also: Post on Inside Adwords Blog:

See Also: Audio Ads FAQ

Gary Price [PersonRank 10]

17 years ago #

More in this story:

"Google tunes into radio ads"

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