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Yahoo! buys Right Media Inc. for $680 Million

Colin Colehour [PersonRank 10]

Wednesday, May 2, 2007
12 years ago2,160 views

Yahoo acquired Right Media Inc. yesterday for $680 Million. Right Media shareholders will receive equal parts of cash and stock.

"The acquisition of Right Media will further Yahoo!'s goal to create the industry's most open, accessible and vibrant advertising marketplace, which will help democratize the buying and selling of digitally enabled advertising," said Terry Semel, chairman and CEO of Yahoo!. "This acquisition is an important step in our long-term vision to build the industry's leading advertising and publisher ecosystem. We believe that Yahoo!'s open approach is a clear differentiator from others in the industry and provides significant benefits to advertisers, publishers and Yahoo! itself."

rightmedia.com/content/news-ev ...

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