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Friday, March 16, 2007

Google Acquires Trendalyzer

Google just announced they’ve acquired Gapminder’s Trendalyzer, a software that (quote Gapminder) “unveils the beauty of statistics by converting boring numbers into enjoyable interactive animations.” This Gapminder site already existed on Google’s servers for almost a year now.

Will Google use this acquisition to spice up Google Analytics (a product with low usability for Google’s standards)? For now, Trendalyzer‚Äôs developers “have left Gapminder to join Google in Mountain View, where Google intends to improve and scale up Trendalyzer, and make it freely available to those who seek access to statistics,” Stockholm-based Gapminder says, and Google adds that Trendalyzer “will improve any function or application in which data might be better visualized.”

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