The movie site has been updated and now reads:
THE ULTIMATE SEARCH FOR BOURNE WITH GOOGLE
CLICK HERE TO LEARN MORE
Clicking on the ’LEARN MORE’ link brings you to a new site with the following message (case adjusted):
How do you find someone who doesn’t want to be found? Track Jason Bourne across three continents in the ultimate mission. With Google tools at your fingertips, you will be well equipped. You may also have a chance to win amazing prizes.
The Search Starts July 16th
So it does appear to be a game, as prizes are mentioned. No word yet as to what kind of prizes or what rules are involved. The new site has localized versions for the following countries: United States, Canada, Ex. Quebec, United Kingdom, France, Germany, Australia, New Zealand. Does this mean prizes are only available in those countries?
Still no word on what Google products will be involved with this game. The Da Vinci Code promotion involved Google Maps and an iGoogle gadget.
[Update: Disclosure – Colin worked as a contractor for the Google Partner Solutions organization for 1 year; at the time of him writing this post he already did not work there, and we also originally disclosed this relation in Colin’s first blog post. Just figured it is worth it to repeat it in his posts. -Philipp]
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