Daniel Jarratt sent in the following:
I saw Microsoft ads online today as part of their hundred-million-dollar advertising campaign for Bing. What I couldn’t understand is why MS took out ads on Google AdSense. Sure, it’s the best way to distribute ads Internet-wide, but that’s a huge amount of money to send to one’s arch-competitor. I navigated over to your site to email you, and saw the same ad on blogoscoped.com [screenshot]. See attached images. Advertising on hulu and other popular sites makes sense, but they must think they’re going to get a huge return on investment from AdSense to use with a competitor’s product. That also says a lot about Microsoft’s respect for Google’s AdSense efficiency. (...)
P.S. My wife thinks Microsoft is going for irony
[Thanks Daniel!]
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