Source article coming...

http://www.pcmag.com/article2/0,2817,2392103,00.asp

<<...Google has teamed up with OpenDNS and several content delivery networks (CDNs) for an effort intended to boost Internet speeds.

The Global Internet Speedup initiative will enable CDNs to "make more intelligent routing decisions." At the heart of this issue is the DNS...>>

Most of the readers probably know what DNS is.