Thank you for contacting The Coca-Cola Company, Mr. Lenssen.  We appreciate
your interest in our Company.

The Coca-Cola Company manufactures beverage syrups and sells them to locally
and independently operated bottlers who have contracts to produce the finished
beverages and sell them in their individual marketing areas.  We price the
syrups to these bottlers.  When the syrups or beverage bases are purchased
and processed by the local bottling plants, many other cost factors become
involved.

Each bottler establishes the price that is charged to retailers, which
is the wholesale price.  The retailer then sets the cost that the consumer
pays, which is the reason it may vary from place to place or from one package
to another.

If you have additional questions or comments, please visit our website
again.

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