Google Blogoscoped

Thursday, December 29, 2005

Graphics Ads or Not on Google?


Google’s Marissa Mayer

Danny Sullivan of Search Engine Watch has the run-down on the recent AOL/ Google/ ad banners debate with statements from Google’s Vice President, Search Products & User Experience, Marissa Mayer:

Also, we know that Google is now sometimes using certain graphical holiday icons on some searches. And of course they’re allowing graphic ads on AdSense (ads on other sites) for a long time. The devil is in the details, as John Battelle – who also had a talk with Marissa – says in his Searchblog. Marissa told him, “with banner ads we are comfortable saying that they will not appear on the home page and that they will not appear on the result pages.” And: “Gmail and Google News werenÂ’t thrown out (as examples). What we actually agreed to and committed to in the contract [with AOL] is that we would experiment with showing banner ads on properties where we think they are more suitable.”

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