Sunday, May 2, 2004

What if... Google Would Be Evil? (Part 2 of 10)

Google repeated their mantra in the latest statement attached to their IPO filing, when Larry Page wrote “Don’t be evil”. This was to remind us what the big G strives to avoid. And some might already be scared. We don’t like to switch tools all the time, and put trust into things served by google.com. Google may be our website host (Blogger.com), our community (Orkut), our paycheck (AdSense), and last not least our search engine. But we are ready to watch for the signs – and as Google also repeatedly states, other sites are just one click away.
So let’s ask ourselves: What if... Google would be evil?

2. Google Gmail with in-between advertisement and new connections to homeland security

Gmail usability and privacy corner stones – ads being unobtrusive, and conversations not being passed on to third parties – are suddenly ignored for worse. Gmailers are in trouble and go back to Hotmail, Yahoo Mail, or good old snail mail. Others simply go to jail.

To be continued...

What if... Google Would B ... by Philipp Lenssen

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