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Monday, February 7, 2005

Google Giving Less?

Om Malik says Google is paying less and less to “Google Network Sites” (I suppose he’s referring to AdSense):

“I looked up some of the SEC filings and discovered that for past four quarters Google has been paying more money every quarter to the affiliates. However, TAC as a percentage of advertising revenues generated by network sites is declining. For instance in quarter ending June 30, 2004, the company had paid out 80% of the revenues generated by its network. In quarter ending Sept 30, 2004, it was down to 79% and now in the December 2004 quarter, that number was down to 77%. (...)

Now one way to read it is that, with their dominance on the contextual ad-market complete, they are doing the slow squeeze on the publishers. I hope not, since do no evil is their motto!”

[Via InsideGoogle.]

AP on Podcasts

Matthew Fordahl of AP wrote a good introductory article on podcasting.

“Less than a year old, podcasting enables anyone with a PC to become a broadcaster. It has the potential to do to the radio business what Web logs [sic] have done to print journalism. By bringing the cost of broadcasting to nearly nothing, it’s enabling more voices and messages to be heard than ever before.”


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