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Wednesday, March 22, 2006

Google Base in Web Results

If you know about Google Base, you’re pretty much a Google expert... because to find it you need to dig deep into Google’s services. Well, maybe not anymore – Google did the inevitable and is starting to add Base results to their main web search. And why not? Instead of the searcher seeing eBay AdWords for particular products, Google cuts the middle-man here. And this is the point when it becomes even more interesting for people to push their products into Google Base... because all of a sudden your products might be seen by non-developers. Sure, Google Base isn’t eBay yet, but it’s getting a few steps closer (recently, we saw a purchasing mechanism being rolled out).

[Via Barry Schwartz of Search Engine Watch


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