Google Blogoscoped

Monday, July 7, 2008

Dubious AdWords?

Google has a couple of “success stories” on their AdWords promo page... like “Five Star Alliance used Google AdWords to increase sales by 75% in just one month” or “Twiddy used Google AdWords and Google Analytics to transform the way it does business”. I wonder what the success story to the following ad might look like:

Perhaps “we fooled Google searchers into clicking on the ad using a semi-official looking URL and then got them to register on our site for something they’d better be downloading at the official source"?

[Thanks Russell O.!]


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