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beyond petroleum

Kirby Witmer [PersonRank 10]

Wednesday, April 26, 2006
18 years ago3,268 views

What's up with the new logo??? It's cool.

dpneal [PersonRank 10]

18 years ago #

Yeah, what is this Philipp? Looks nice.

Also, how come Zorgloob has had the nearly the same "contains 80% google" logo as you?

Ken Kuhl [PersonRank 7]

18 years ago #

promoting alternative fuels philipp?

Kirby Witmer [PersonRank 10]

18 years ago #

Zorgloob's logo looks like an almost exact copy of philipps.

Philipp Lenssen [PersonRank 10]

18 years ago #

> Also, how come Zorgloob has had
> the nearly the same "contains 80% google"
> logo as you?

They asked me if they could have it, so I gave it to them :)

To the top left at the moment you can see the BP logo + claim. It won't stay long so enjoy while you can :)

Kirby Witmer [PersonRank 10]

18 years ago #

> They asked me if they could have it, so I gave it to them :)

That's very nice of you!! :-)

/pd [PersonRank 10]

18 years ago #

Hey Phillipp,

I think you must that little logo space for non profit companies companies.. This is a nice thing to do.. and maybe you select the top 5 and request the users to which logo will be placed for a month (?) and then users vote. The winnner gets their logo placed there for a certain duration of time.

Its a great way to help NGO's ..but you need to URL /Link needs to point back to the NGO..

heres an eg of an NGO that I do some stuff for

http://www.cpi.org/cpiblog/

Splasho [PersonRank 10]

18 years ago #

Thats actually the logo for British Petroleum.

http://www.bp.com/

Splasho [PersonRank 10]

18 years ago #

Or is a parody or something?

Philipp Lenssen [PersonRank 10]

18 years ago #

The "Beyond Petroleum" campaign by British Petroleum might not be international, I don't know – it airs a lot on German TV, and is shown in German magazines. The message of the campaign is that BP is a true grassroots environmental activist, fighting for a better world, educating people on issues of global warming, finally being someone to start to think different, and so on. The truth is a little more complicated:

http://www.uow.edu.au/arts/sts/sbeder/bp.html

The article discusses how BP in the past tried to rebrand itself, in particular when under attack by human rights groups. The article explains why BP was attacked by the anti-apartheit movement in Africa, why Greenpeace named it one of Scotland's two largest polluters, how BP was accused of human rights violations in Colombia, how in 1991 it was "cited as most polluting company in the US based on EPA toxic release data," and how Greenpeace USA once gave BP an award for "Best Impression of an Environmentalist."

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